SpringFour’s CEO, Rochelle Nawroki Gorey, recently joined the BAI Banking Strategies Podcast to talk about bringing financial health resources to bank customers.

Financial health and wellness are crucial to consumers at a wide variety of income levels across the country. Millions of Americans live paycheck to paycheck and it’s not just the underserved and under banked that need referrals to quality resources available through SpringFour.

Financial institutions that make the financial wellness of their customers a priority show that they care about their customers and build loyalty. These financial wellness tools can assist customers in living a successful financial life and ultimately qualify for financial products they may not have been able to qualify for before.

Listen to the full podcast here to learn more about just how important addressing financial wellness is, and how SpringFour can help.