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I spent a good chunk of Q1 2025 building our clients’ annual Social Impact Reports, which feature information about the financial health referrals provided to their customers and employees and the category, consumer, and market trends we observed throughout 2024. As I dove into the stories we’ve received over the last year, I was once again impressed by both the social impact and business results our clients see from working with SpringFour.
In today’s rapidly evolving business landscape, companies that prioritize meeting consumer needs aren’t just making a difference in their communities—they’re also strengthening their brand, building customer loyalty, and enhancing their bottom line. Consumers increasingly expect businesses to do more than just sell products or services; they want companies to contribute positively to society.
One of the most meaningful ways businesses can meet consumer needs is by providing financial health resources—resources that help consumers find ways to save on food, utilities, prescription drugs, and more—to their customers. Doing so not only makes positive contributions to society, but is also proven to drive business results.
“When you actually go above and beyond to provide such services to clients, they become your clients for life… No marketing, no dollars can actually buy that kind of loyalty. And to me, this is why this partnership and the tool and the solutions are so powerful.”
“I send referral emails from SpringFour on almost every call. We mostly talk to clients who are looking for help getting employed, so most often we send referrals from that area, but almost all clients also mention some other financial burden during the calls that the other resources can help with. SpringFour is excellent at providing a customer with places to look for assistance, which helps cut down on call volume for us from clients impatient for results.”
“I had a client that was behind on her rent and utilities payments. During the course of our normal session I added SpringFour resources into her action plan to assist her in those areas. I received a call back a few days later from the client and she was crying while telling me how much those resources helped her. She said since she got help with her rent and utilities, she was able to afford groceries and gas money and actually found a job. Since she had a little more gas money than usual, she was able to go around to put in more job applications and was hired by one of them. She just wanted to thank me for including those resources and said they changed her life.”
To successfully integrate meeting consumer needs into your business, consider the following strategies:
Making social impact—especially financial wellness—a cornerstone of your business isn’t just a good deed; it’s a smart business strategy. By helping customers improve their financial health, businesses can strengthen their brand, foster deeper relationships, and create a loyal, financially stable customer base. In a world where consumers value corporate responsibility, prioritizing financial wellness is a win-win for businesses and the communities they serve.
Are you ready to make a lasting impact? Start integrating SpringFour’s financial health resources into your business today! We can have you up and running in under 30 days.
Phylicia Clifton
Senior Manager, Client Success & Impact, SpringFour
At SpringFour, we know that financial health and debt management go hand in hand. That’s why we’re thrilled to announce a brand-new integration of SpringFour with C&R Software’s Debt Manager, the world’s leading SaaS, AI-native debt collection and recovery platform. The debt management and collections system simplifies and streamlines collections processes, and currently manages $8 trillion in debt.
For two decades, SpringFour has been a trusted source for leading organizations to connect their customers with vetted financial health resources. Now, this solution is seamlessly integrated with C&R’s Debt Manager, making it easier than ever for organizations to provide financial health resources at scale and increase consumer repayment rates and performance outcomes.
SpringFour helps organizations connect consumers to over 25,000 vetted financial health resources nationwide, providing direct, real-time access to nonprofit and government support for essentials like food assistance, employment, and utility savings. By integrating SpringFour into Debt Manager, organizations can drive higher repayment rates, improve customer trust, and strengthen brand loyalty—all while helping people get back on their feet.
We’re excited about this next step in ensuring financial wellness is a core part of debt recovery. If you’d like to learn more about how SpringFour integrated with Debt Manager can help your organization, let’s talk. Deploying SpringFour within the Debt Manager experience is quick and can be made available to your team in under 30 days. Email us at sales@springfour.com.
Thank you, as always, for your partnership,
Rochelle Nawrocki Gorey
Founder & CEO, SpringFour
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