My Blog
Why Making Consumer Needs a Cornerstone of Your Business Matters
In today’s rapidly evolving business landscape, companies that prioritize meeting consumer needs aren’t just making a difference in their communities—they’re also strengthening their brand, building customer loyalty, and enhancing their bottom line. One of the most meaningful ways businesses can meet consumer needs is by providing financial health resources to their customers. Doing so not only makes positive contributions to society, but is also proven to drive business results.
How One Female Fintech Leader Springs Into Financial Wellness
Our Founder & CEO Rochelle Nawrocki Gorey was featured on the Bankadelic podcast with Lou Carlozo, discussing the future of financial wellness, SpringFour’s recent acquisition by C&R Software, and how we’re driving powerful business and customer outcomes for organizations across the country.
Building, Fundraising, and Winning in Fintech: The Strategy Playbook, #6 Rochelle Gorey: Founder & CEO, SpringFour—Sustainable Growth & Impact
Unlike many fintech companies, Rochelle Gorey’s SpringFour has never raised outside capital. Instead, it’s grown steadily over 20 years, delivering financial health resources to over 8.5 million people in 2024 alone. Rochelle and SpringFour demonstrate that measurable impact is just as valuable as rapid growth, and sticking to authenticity and real results matters most.
Announcement: C&R Software Integrates SpringFour into Debt Manager
We’re thrilled to announce a brand-new integration of SpringFour with C&R Software’s Debt Manager, the world’s leading SaaS, AI-native debt collection and recovery platform. The debt management and collections system simplifies and streamlines collections processes, and currently manages $8 trillion in debt.
Breaking New Ground: Visionary Women Advancing Financial Health for All
SpringFour’s Founder and CEO, Rochelle Nawrocki Gorey, was highlighted by the Financial Health Network as part of International Women’s Day in a piece honoring “3 trailblazing women instrumental in advancing the financial health movement over the past two decades – and they’re not done.”
In The Business of Helping People: An Interview with Rochelle Gorey, the Founder of SpringFour
Madeline Riske, English and Creative Writing Student at the University of Iowa, took the opportunity to interview Rochelle Gorey, SpringFour’s CEO and Founder about her story and the company’s mission and success. Explore Madeline’s Guest Blog here.
