Meet SpringFour
Meet SpringFour
Our Mission
Meet Our Team
With backgrounds in nonprofit or government work and years of financial services industry experience, our team cares deeply about building a business that works to fundamentally improve the lives of as many people as possible. Between investing in client relationships, analyzing data and research, and driving our impact-oriented mission forward, each member of our team embodies the mission of SpringFour by empowering our clients and their customers towards achieving financial wellness.

Rochelle Nawrocki Gorey
Co-Founder, President & CEO
Dr. J. Michael Collins Ph.D.
Co-Founder

Yasmine Anavi
EVP, Business Development and Strategic Partnerships

Cassandra Compton
Chief Product Officer
Colleen Maxwell
Director, Business Development & Compliance

Vinnie Frederico
Director, Client Engagement & Business Analytics
Kate McCarthy
Director of Product Development
Maggie Kaiser
Customer Success Manager

Morgan Pierce
Client Success and Impact Associate

Jessica L. Williams
Resource Integrity Specialist

Sheila Squier
Senior Resource Specialist

Tanya González
Research Analyst
The “Four” in SpringFour

Connections

Savings

Impact

Integrity
Our Story
Over 15 Years Ago
SpringFour’s co-founders have backgrounds in community development and financial services and are known as experts and innovators in the fields of asset development, community reinvestment, and foreclosure intervention. SpringFour was founded as MortgageKeeper in 2005 to help address the underlying difficulties of homeowners falling behind on mortgage payments. During that time, SpringFour helped thousands of consumers avoid foreclosure with access to counseling and other resources.


Over 15 Years Ago
SpringFour’s co-founders have backgrounds in community development and financial services and are known as experts and innovators in the fields of asset development, community reinvestment, and foreclosure intervention. SpringFour was founded as MortgageKeeper in 2005 to help address the underlying difficulties of homeowners falling behind on mortgage payments. During that time, SpringFour helped thousands of consumers avoid foreclosure with access to counseling and other resources.

Today
Today, more than 4,000 customer service representatives and counselors log into SpringFour every day to access thousands of local resources, programs, and tools that can help create true impact and increase opportunities for financial wellness.
With over 20,000 curated financial health resources available in 625+ cities, SpringFour improves consumers’ cash flow and payment performance, strengthening opportunities for financial wellness and saving our subscribers millions in servicing costs. SpringFour is changing the way the financial services industry interacts with customers who experience financial hardships. We want to inspire the industry to make referrals a standard component of any collections strategy and financial health platform.

Today
Today, more than 4,000 customer service representatives and counselors log into SpringFour every day to access thousands of local resources, programs, and tools that can help create true impact and increase opportunities for financial wellness.
With over 20,000 curated financial health resources available in 575+ cities, SpringFour improves consumers’ cash flow and payment performance, strengthening opportunities for financial wellness and saving our subscribers millions in servicing costs. SpringFour is changing the way the financial services industry interacts with customers who experience financial hardships. We want to inspire the industry to make referrals a standard component of any collections strategy and financial health platform.
Certified and Dedicated to Impact
As one of only 3,500 organizations worldwide that have been designated as a Certified B Corporation, SpringFour has been certified as having met high standards of transparency, accountability, and performance. This helps guide us in our mission to help those living paycheck to paycheck by providing the resources they need to get back on track.
Learn more about Certified B-Corporation Certification
Ready to get started?
